I probably don’t need to tell you how email marketing works. You already get emails regularly from your favourite companies, reminding you of sales and coupons to purchase your favourite items. You already get email reminders, keeping you up-to-date with your favourite blogs and YouTube videos. But, there’s more to it than that.
These emails can be set up to send automatically based on a user’s behaviour. When a potential customer leaves an item in their cart before buying, why not send them a quick email reminding them to make their purchase. Well, this would take a lot of time and effort, except we can automate all of these emails, so you don’t have to lift a finger!